​2018

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Accessories encompass objects crafted to elevate the functionality, adaptability, or allure of another item. Within the realm of fashion, these accessories complement the wearer's attire, thoughtfully chosen to synchronize seamlessly with their overall appearance.

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Sabe, an accessory brand located in Ho Chi Minh City, aspires to establish a distinctive identity. The brand's logo incorporates the letter 'A,' representing 'Accessory,' accompanied by an asterisk that signifies a rising star—a simple yet potent emblem that embodies the notion of complementation.

The essence of Sabe's identity revolves around elegance and minimalism, perfectly aligned with their motto, 'We believe in small details.' Their tone and communication style focus on fortifying the connection between accessories and the wearer. The brand's color palette, consisting of pink and red, permeates all brand applications and imagery.

Currently maintaining three physical stores in Ho Chi Minh City, Sabe has ambitious plans to expand its operations into the realm of online shopping, encompassing an e-commerce website and an active Instagram presence.